Product Analysis

I took the pepsi can and how the logo has changed over the years. The first pepsi can came out in the 1898. There has been eleven different logo's from pepsi ranging from 1898 to now days. The logo started of pretty plain with a white can and had red lettering. Over the next century the can has stayed the same but the lettering has gotten bolder and more clearer. In the fifties is when they went from plain red to adding blue and white. They also went from putting pepsi cola to just pepsi. From the sixties to current they only started changing the logo slightly.